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A Brief Analysis for the Choice of Nike and Adidas in the World Cup,[link widoczny dla zalogowanych]
The World Cup champion proved to be Spain. For some people,[link widoczny dla zalogowanych], this may be incredible. Most assume that Holland will become the final winner. But the fact is that Holland left the sports court when they were beaten by Argentina. There exist competitions among football players on the football filed; while the competition would become battle among famous brands outside the field. Nike Company held the belief that C Lo would win the championship but this turned to be a wrong prediction. And Adidas thought that Messi who is the main force of Argentina would be the final winner and its prediction also proved to be a disappointing one. Spain,[link widoczny dla zalogowanych], in fact,[link widoczny dla zalogowanych], is not a very outstanding team with excellent performance in the World Cup. maybe because of this,[link widoczny dla zalogowanych], Nike and Adidas found it difficult to choose Spain as their target.
It astonishes people to a certain extent that Rooney who is the main force of England team wears golf shoes in the football games. In this Fifa World Cup,[link widoczny dla zalogowanych], Wayne Rooney is regarded as a key player in England team. According to some rumors,[link widoczny dla zalogowanych], some indelicate information is expressed by Rooney's golf shoes. The words "FCUK U" are written on one shoe and "Floyd" on the other. No explanation about the meaning of the slogan has been made,[link widoczny dla zalogowanych], yet many people assume it to be a certain similar to a in-joke. Nevertheless, a spokesman of the clothing chain French Connection UK claimed that they felt happy to gets support from Wayne Rooney.
Similar to the Nike Mercurial designed for Cristiano Ronaldo,[link widoczny dla zalogowanych], the Adidas Tunit line is also made for excellent players. Messi, as a good player,[link widoczny dla zalogowanych], ended his performance without any goal kick. Anyway,[link widoczny dla zalogowanych], this is disappointing.
Nike's newly released Mercurial Vapor Superfly II shoes have become the most expensive boots on the modern retail market because C Lo is the most valuable football player in the whole world. As to Cristiano Ronaldo, he now make the Real Madrid as his new choice. Ronaldo was not so popular as before in the English Premier League after he lead the Manchester United to play games till the Champions League finals where his team matches against Barcelona and ended to be a loser. Now becoming a member of Real Madrid,[link widoczny dla zalogowanych], Ronaldo is still one of the best football players in the world. Owing to his excellent goal scoring techniques and precise striker's shots, he still enjoys worldwide fame. On the football field of the most famous soccer games,[link widoczny dla zalogowanych], Nike products appear together with the players,[link widoczny dla zalogowanych], and this will definitely Nike Company a lot. So it is a natural thing for Nike Company to cooperate with C Lo. It is estimated that Nike Company would have a added revenue of US$500 million because of the World Cup. Similar to its kinds of football shoes,[link widoczny dla zalogowanych], Nike Company will also wins the championship in the World Cup.
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