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EUROPE CRAFT IMPORTS TO PRODUCE CONVERSE JACKETS FOR MEN,[link widoczny dla zalogowanych]
NORTH READING,[link widoczny dla zalogowanych], Mass., March 21 /PRNewswire/ -- Converse(R) today announced the signing of Europe Craft Imports of New York since it's outerwear licensee. Underneath the agreement,[link widoczny dla zalogowanych], Europe Craft, a division of Aris Industries, Inc. and also the manufacturer of Members Only sportswear and outerwear and Perry Ellis outerwear and rain wear,[link widoczny dla zalogowanych], will manufacture and distribute men's jackets and rain gear to complement Converse performance and all sorts of Star(R) footwear.
"We're very happy to add Europe Craft to the growing family of licensees,[link widoczny dla zalogowanych]," said Converse Director of Licensing Hal Worsham. "We believe the Converse performance and All Star brand images will translate well into outerwear styles and will complement the footwear collections."
Converse outerwear, that will debut for Holiday 1994,[link widoczny dla zalogowanych], will be sold in better retailers,[link widoczny dla zalogowanych], including department stores, athletic specialty stores and sporting good stores.
"Converse outerwear is going to be a thrilling and important part of Europe Craft's continuing niche internet marketing strategy,[link widoczny dla zalogowanych]," said Europe Craft President and CEO Ed Wachtel. manufacturer of athletic footwear and is the official shoe of the Basketball (NBA(R)),[link widoczny dla zalogowanych], the Women's Basketball Coaches Association (WBCA) and the Federation Internationale de Basketball (FIBA).
-0- 3/21/94
/NOTE TO EDITORS: NBA is a registered trademark of NBA Properties,[link widoczny dla zalogowanych], Inc./
/CONTACT: Bob Perilla or Joan Hahn of Pr Marketing,[link widoczny dla zalogowanych], 212-980-8078/
CO: Converse ST: Massachusetts, Ny New York,[link widoczny dla zalogowanych], state, United States
Ny,[link widoczny dla zalogowanych], Middle Atlantic state of the us. It is bordered by Vermont, Massachusetts,[link widoczny dla zalogowanych], Connecticut,[link widoczny dla zalogowanych], and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and also the Canadian province of IN: TEX (tai epsion chi) A typesetting language produced by Stanford professor Donald Knuth that is recognized for its ability to describe elaborate scientific formulas. Pronounced "tek" or the guttural "tekhhh" (the X is the Greek chi, not the English X), TeX is widely used for mathematical book SU: LIC LIC Low Intensity Conflict
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