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,[link widoczny dla zalogowanych]
YouTube is a great name for the video marketing site because it simply implies - you, on the tube. In other words, when you are harnessing the power of YouTube you are harnessing the power of the video TV screen that most of us grew up with.
With video you have such a powerful resource to build an online presence and drive traffic,[link widoczny dla zalogowanych]. There's just a few things you need to do to make sure you are getting your fair share of traffic and online visibility,[link widoczny dla zalogowanych].
Your 7 Step YouTube Blueprint
Step 1 - Your name - When you get your YouTube account,[link widoczny dla zalogowanych], get your first one in your name. Your niche may change,[link widoczny dla zalogowanych], your focus may change, it's less likely that your name will. Secure that virtual real estate.
Step 2 - Your brand - Don't be satisfied with the generic themes that YouTube gives you for your background. Create your own brand visibility. In fact,[link widoczny dla zalogowanych], your YouTube, Twitter,[link widoczny dla zalogowanych], Facebook Fan Page and Blog should have a similar appearance to help brand you.
Step 3 - Your bio - I know it sounds like your bio should be all about you, right? Wrong. Craft your bio so that it demonstrates the benefits someone is going to get from watching your videos and learning from you.
Step 4 - Your video - If ever you have doubts or apprehension about doing video,[link widoczny dla zalogowanych], please visit my YouTube Channel and check out some of my earliest videos. I'm concentrating so much on the technical end of things that I look angry in some of the first videos.
I hope my more recent ones are a little bit better.
There are 2 basic types of video you can do,[link widoczny dla zalogowanych]. One is the talking head video where it is just you chatting about a topic in your niche,[link widoczny dla zalogowanych]. The second type brings good news for those of us who might believe we have a face made for radio - screen capture videos,[link widoczny dla zalogowanych]! Here you are recording your computer screen while talking and you don't even have to show up in the video at all.
Step 5 - Your video file - Big insider tip here! This tip helps your video to rank higher on YouTube for your main keyword(s). When you are saving your video file, do not call it "video 1" or something like that. Name it with your main keyword(s).
Step 6 - Your video title - Make sure the first four words of your video title contain your keyword(s). So the title "The Top 3 Ways to Skin a Possum" becomes "Strategic Possum Skinning - The Top 3 Ways to Skin a Possum,[link widoczny dla zalogowanych]."
Step 7 - Your video description - This is where most marketers lose out at best, or put their prospect to sleep at worst. Most folks will use their description to say "This video is about......" ZZZ
Use your video description much like you would your Resource Box in an article. Invite your prospect to one of your web pages, preferably an opt-in page, where they can get more good information from you in exchange for their email address. This one tip will bring you so much more traffic from your YouTube videos.
Just one more tip before we're done: Create your content with content creation templates. You can grab your Free Instant Access to one of my most powerful Content Creation Templates when you visit
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